Finding the Best Pages to Optimise
Easy Optimisation Wins The final part of our series on how to get more traffic to your site this month actually pulls together all of the strategies we’ve looked at so far. Just as with some of the other strategies, with the aim of increasing traffic as quickly as...
Internal Linking for Better Rankings
The SEO Benefit of Building Your Own Internal Backlinks One of the most important factors in determining how well your web pages rank is the number and quality of links pointing to those pages. Google see backlinks, links from another website to your web pages, as a...
On-Page Optimisation for Better Rankings
Optimise Your Content for SEO If you haven’t done any real optimisation for your web pages, or maybe you did some when the site was launched a while back but nothing since, this is a great strategy with the potential to make some very quick gains. To prove it, here’s...
Create Custom Meta Titles
Optimise Your Meta Titles for Search Engines & Site Visitors The main heading you see for your search listing more often than not comes from the meta title of the page that appears in the results. For a lot of websites, this will usually be the title of the page...
Improve Your Organic Click Through Rates
Get More Traffic From Your Current Search Engine Rankings Click Through Rate, or CTR, in case you weren’t aware, is the number of searchers on Google who click on your listing in the search results as a percentage of the number of impressions for your listing - an...
Will a Social Media Marketing Campaign Improve Your SEO Strategy?
Social Media Marketing Campaign and SEO Strategies Are you looking for ways to hone your SEO strategy? Search Engine Optimisation (SEO) is a powerful tool for any business's digital marketing strategy. A well-crafted SEO campaign can lead to higher Google rankings....
10 SEO Tactics Your Business Needs to Use to Increase Sales
With the average SME now spending around £24,000 on digital marketing every year, getting a strong ROI is a high-stakes game. The problem with spending money on digital marketing is that even experts don’t know the ins and outs of the best tactics. Knowing the best SEO tactics will lead you to a stronger sales quarter and greater returns on your marketing efforts.
How to Create a Content Strategy in 2018
A business blog is an increasingly popular tool for attracting web traffic, as well as engaging with your audience and potential customers. Some business experts even claim it will be an essential ingredient of a modern business in the digital age. Customers will come...
Is Your Site Penalised?
After a prolonged absence from the blog, due to the business taking off massively, we're back and committed to providing more regular updates, news and tips on how to make the most of your presence on the Internet. First off, we wanted to look at something we see, and...
Stand Out in the Search Results
When it comes to Search Engine Optimisation, a lot of businesses assume that getting more traffic to their website is all about improving their rankings in the search results. The higher you rank, the more traffic your site is likely top get, and the more sales you’re...