OUR SEO Packages
At the Grapefruit, we know that every SEO project is different. Having said that, we also know that the fundamental techniques for ranking well in the search engines are the same across different sectors, types and sizes of websites.
Our understanding of these techniques, and experience of applying them to the variety of projects we work on each year, has enabled us to develop an approach that achieves our clients’ goals, however ambitious these might be.
We’ve now taken this expertise and knowledge of what ranks websites and helps them get more traffic and customers, and created a range of SEO packages that offer the most effective opportunity for businesses to rank their website, whatever the challenge they face.
By choosing one of our new packages you can be sure that you’re investing in Search Engine Optimisation that has worked time and time again, without the headache of comparing the offerings from dozens of different providers. We’ve done the hard work for you, with each of our packages providing you with the following benefits.
Solving The Puzzle
With the variety of ever-changing factors Google considers in order to determine which sites rank well in the search results, it can be difficult to understand what sort of SEO campaign would bring you the best result. Our packages solve this puzzle for you and offer the best SEO project for the market you’re in and the objectives you want to achieve.
Putting You On The Map
Ranking well in the search results is all about being found – you want potential customers searching for your product or service to find your website. Whether you’re market is small and local and need to appear in the ‘map pack’, or your customers are nationwide or even global, we have a choice of SEO packages that will put your website on the map.
SEO Services That Work
You’re the best person to be running your business, and that’s where you’re focus should be, not constantly wondering if the Search Engine Optimisation you’ve invested in is actually working. With our choice of packages, we can offer SEO that’s been shown to be effective and deliver results across different sectors, platforms and business scales.
Why CHOOSE Our Packages
Every SEO campaign we have undertaken to date has focused on the core elements that are key to successfully achieving a project’s objectives. Our SEO Packages have been built with these core elements at their heart to ensure they will also help our client’s to achieve their online goals.
Technical
Most websites are based on frameworks like WordPress, Wix or some other platform. These are the engine of your site, and just like any other engine, they perform best when they’re well-tuned. Google has made it known that a wide variety of technical factors can impact rankings, so we make sure your website gets the tune-up it needs.
Content
So they can display the most relevant pages for a user’s search query, Google needs to understand what searches the content on your web pages is relevant for. This is not just about matching target keywords, but also about understanding search intent and our packages help make sure your pages contain exactly what Google is looking for.
Backlink Profile
With your website in optimal condition, it’s time to turn your attention to the websites that link to it. Our packages focus on developing a backlink profile that contains the right mix of good quality, relevant backlinks from sources that will give your site the authority and credibility you need in order to rank well, especially in competitive markets.
Local
For many local businesses, the traffic they receive from the Google ‘map pack’ can be as much as, if not more than their traffic from the organic search results. This is where the focus of our Local package can be beneficial, with optimisation that helps to improve the organic rankings while also delivering those essential map pack rankings.
Our SEO Packages
Our new packages offer the majority of business the kind of SEO project that will help them achieve better rankings and gain more traffic.
From our one-off Foundation package to give new sites the start they need, or established sites that have lost their way a bit of a reboot, to a choice of three monthly SEO packages depending on your market and where you're customers are likely to come from, each has been designed to deliver the most effective SEO elements for the challenges your website faces.
FOUNDATION
A one-off initial setup for a new or under-performing website to provide you with a solid foundation for improved organic search rankings.
£1000
What do we do?
- Full Site Audit
- Google Search Console Setup
- Google Analytics Setup
- Bing Webmaster Tools Setup
- SSL Setup
- Basic Schema Setup
- Competitor Analysis
- On-page Optimisation
- Social Media Setup
- Social Profiles
- Backlink Profile Optimisation
- Google My Business Setup
- Advanced Schema Setup
- Image Optimisations
- Social Media Optimisation
- Citations
- Directory Submissions
- Press Release
- Backlink Profile Audit
- Backlink Profile Development
- Content Creation
- Google My Business Optimisation
- Local SEO Optimisation
- Monthly Project Planning
- Monthly Reporting
Why do we do it?The implementation of these most-essential SEO steps is key to make sure that any website provides a solid foundation to take advantage of the potential traffic from the search engines.
Who is it right for?This package is ideal for new websites who need to make sure they are starting out with all the best-practice SEO factors correctly set up, or websites that have been up and running for a while but have either had no or ineffective SEO carried out on them and haven't been able to make any headway in the search results.
What will it achieve?In less-competitive sectors, this package can help new sites to start featuring in the search results, and existing sites to marginally improve their current rankings for their target keywords. While most sites should see some tangible improvements in the 2-3 months after the work is completed, better rankings, particularly in competitive sectors, will likely require an additional ongoing SEO project.
ESSENTIAL
Low-medium competition search terms for 5-10 search topics/webpages. You provide the target keywords, we provide the rankings.
£1000/month
What do we do?
- Full Site Audit
- Google Search Console Setup
- Google Analytics Setup
- Bing Webmaster Tools Setup
- SSL Setup
- Basic Schema Setup
- Competitor Analysis
- On-page Optimisation
- Social Media Setup
- Social Profiles
- Directory Submissions
- Backlink Profile Audit
- Backlink Profile Optimisation
- Backlink Profile Development
- Google My Business Setup
- Monthly Project Planning
- Monthly Reporting
- Advanced Schema Setup
- Image Optimisations
- Social Media Optimisation
- Citations
- Press Release
- Content Creation
- Google My Business Optimisation
- Local SEO Optimisation
Why do we do it?Creating the ideal foundation for attracting more traffic from the Internet can provide some benefit in less-competitive sectors, but the real progress comes from an ongoing project that focuses on the development of the right factors for better rankings.
Who is it right for?This package is ideal for relatively small websites that are looking to rank for search terms that don't have too much competition and where ranking in the map listings is either not possible or not a priority.
What will it achieve?Less competitive sectors can sometimes mean that progress up the rankings can be relatively 'quicker' than in markets where the competition is much stronger, but SEO is still a process that takes time. While this package provides the fundamentals for achieving rankings and traffic, depending on the starting point, most projects can take up to 12 months to achieve their objectives.
LOCAL
Competitive search terms for 5-10 search topics/webpages. You provide the target keywords, we provide the organic search and map rankings.
£1250/month
What do we do?
- Full Site Audit
- Google Search Console Setup
- Google Analytics Setup
- Bing Webmaster Tools Setup
- SSL Setup
- Basic Schema Setup
- Competitor Analysis
- On-page Optimisation
- Social Media Setup
- Social Profiles
- Citations
- Directory Submissions
- Backlink Profile Audit
- Backlink Profile Optimisation
- Backlink Profile Development
- Google My Business Setup
- Google My Business Optimisation
- Local SEO Optimisation
- Monthly Project Planning
- Monthly Reporting
- Advanced Schema Setup
- Image Optimisations
- Social Media Optimisation
- Press Release
- Content Creation
Why do we do it?The correct SEO setup and the ongoing development of the most important SEO factors can achieve improved rankings in the main search results, but for businesses targetting geographically-focused search terms and specific locations the correct optimisation of a Google My Business profile is essential for ranking in the 'map pack'.
Who is it right for?This package is ideal for websites who are looking to rank for location-specific search terms that have a reasonable/high level of competition in their target geography and where ranking in the map listings is crucial.
What will it achieve?Competiton for local search terms can be tough, particularly in the most popular service sectors. With the additional challenge of ranking in the map listings as well as the organic search results, this package provides the ideal combination of fundamental best practices and local SEO optimisation to achieve the 'dual rankings' objectives, with typical project timescales of around 12 months.
COMPETITIVE
Competitive search terms for 10-20 search topics/webpages. We help you target the best keywords for organic rankings, traffic, & ROI.
£1500/month
What do we do?
- Full Site Audit
- Google Search Console Setup
- Google Analytics Setup
- Bing Webmaster Tools Setup
- SSL Setup
- Basic Schema Setup
- Advanced Schema Setup
- Competitor Analysis
- On-page Optimisation
- Image Optimisations
- Social Media Setup
- Social Media Optimisation
- Social Profiles
- Citations
- Directory Submissions
- Press Release
- Backlink Profile Audit
- Backlink Profile Optimisation
- Backlink Profile Development
- Content Creation
- Monthly Project Planning
- Monthly Reporting
- Google My Business Setup
- Google My Business Optimisation
- Local SEO Optimisation
Why do we do it?Achieving a greater online presence essentially comes down to being better at, and doing more of what works than the competition on the first page of the search results. With strong competition or a greater number of target terms, more of the most-effective best practices are needed to ensure success.
Who is it right for?This package is ideal for medium-sized websites who are looking to rank nationally or in a number of locations for a greater number of more competitive search terms.
What will it achieve?Achieving online success in the face of greater competition typically requires a greater effort and the employment of more resources. This package includes increased levels of the most effective SEO optimisation strategies and techniques to achieve improved rankings and increased traffic for SEO projects that might take 12-18 months.
We believe these packages offer the majority of businesses the Search Engine Optimisation they need to get more customers online.
But for websites in more competitive sectors, International markets or with challenging objectives, our custom package option offers the opportunity to have a bespoke, effective SEO project created to achieve these more demanding online goals.
CUSTOM
Large sites, high competition search terms and/or International focus. We create a bespoke SEO project for your website to achieve the most demanding online objectives.
£POA/month
What do we do?
- A comprehensive SEO project specifically designed for your website and online goals, focusing on the most-effective combination of the SEO best practices in technical optimisation, content optimisation, & backlink profile development to achieve online success.
Why do we do it?
- Challenging projects and online objectives require a focused, multi-faceted approach that not only combines the effective techniques and best practices that have been proven in the most competitive environments but is also flexible and able to adapt in order to meet the demanding online goals.
Who is it right for?
- This package is ideal for ecommerce or larger websites with a large number of pages and target search terms that are in sectors with a high level of online competition.
What will it achieve?
- Timescales will vary depending on the project goals, but with the creation and application of a bespoke SEO campaign that combines the most effective techniques and best practices, challenging online objectives can be achieved in realistic timescales, although this will typically be at least 12-24 months.
OUR RESULTS
We’re confident that whichever package is right for your business, you will see the kind of results that our previous and existing clients have seen. Below are some screenshots from our most recent Case Study showing the results one such client was able to achieve using our Local SEO package.
These screenshots show just how effective the right kind of SEO can be in achieving a project’s objectives. The client in this Case Study had tasked us with achieving a top 3 ranking for their main terms within 12 months. Within 2 months of starting, they were already ranking in the map pack. Within 10 months they were number 1 for their main search term – and number 1 for two other, more competitive terms as well.
This proven approach delivered by our Local SEO package has seen their traffic and leads increase, and also made them a much more credible and visible business within their market.